I was honored that Mike Lundgren and the VML team invited the ideas of The Great Unwind to TEDxKC. In the ensuing months my team and I will dig much deeper into the themes discussed in this presentation. We’re living in a fascinating time of social and economic transition. It’s people like Mike, Umair Haque, Fred Wilson, Chris Anderson, the brilliant participants in TED and thousands of others agitating for the expansion of our collective knowledge that will lead a 21st century revolution in commerce. I’m happy to be participating in the discussion and the revolution.
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John Gerzema is Chief Insights Officer for Young & Rubicam Group. One of the early founders of account planning in American advertising, John has guided brand strategies to global business and creative acclaim. 
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